For years, the traditional approach to combating aging has focused on "adding antioxidants" to neutralize free radicals. But today we know that this view is limited. The body doesn't need more external molecules: it needs to activate its own defense systems, which are much more powerful, precise, and sustainable.
At iove, we operate from that premise:
the true potential lies not in introducing external antioxidants, but in strengthening what your biology already knows how to do.
Oxidative stress: a noise that destabilizes your cells
Oxidative stress occurs when the production of reactive molecules (ROS) exceeds your body's natural ability to manage them. Over time, this imbalance can affect lipids, proteins, DNA, and the recovery capacity of your tissues.
But the problem is not the ROS themselves:
the problem is when internal defenses lose efficiency with age.
The body has a more powerful antioxidant system than any supplement
Your cells have advanced mechanisms to maintain balance:
• Internal antioxidant enzymes
Systems like catalase, superoxide dismutase, or GPx work in coordination to neutralize ROS with much greater precision than external antioxidants.
• Nrf2 pathway
A "master switch" that, when activated, drives the natural production of protective enzymes.
• Sirtuins
They regulate the response to oxidative stress, protect DNA, promote repair, and support cellular cleaning mechanisms like autophagy.
Over the years, these systems lose strength.
But science has shown that they can be reactivated.
Pteroyouth®: a patented combination of polyphenols that boosts cellular defense
Pteroyouth® does not act as an external antioxidant.
It acts inside your cells.
It is the patented combination of polyphenols, designed to generate a surprising synergy difficult to replicate with isolated ingredients. Its action focuses on activating pathways that allow the body to defend itself with its own endogenous mechanisms.
How Pteroyouth® supports your natural defenses:
✔ Activation of SIRT1 and SIRT3
Pathways that improve cellular repair, energy balance, and oxidative stress management.
✔ Nrf2 boost
Helps turn on the "master switch" that increases the natural production of antioxidant enzymes.
✔ Greater efficiency of autophagy and mitophagy
Essential processes for removing damaged components and renewing mitochondria.
✔ Deep mitochondrial protection
Mitochondria produce energy, but also ROS. Pteroyouth® helps improve their function, reducing damage at the source.
✔ A non-linear effect: synergy
Isolated polyphenols would not show this magnitude of response.
The patented combination of Pteroyouth® does.
Why at iove we talk about "endogenous defense" and not antioxidants
Traditional antioxidants neutralize ROS in a timely manner.
The activation of systems such as Nrf2, SIRT1, SIRT3, or mitophagy produces deeper, more sustained, and more aligned changes with the design of your biology.
iove does not seek to add "more".
It seeks to make your body respond better.
The iove philosophy: reinforce the origin, don't cover up symptoms
Our approach starts from a simple premise:
the body already knows what to do—it just needs support to do it more efficiently as we age.